In this conversation, Philip and Faris discuss how the world of advertising has evolved and what that has meant for creative’s. Advertising has become a “collection of things” and they breakdown the mythology of binary.
Rigor vs. Measurement
Art vs. Science
Generalist vs. Specialist
The Drop – The segment of the show were both Philip and his guest share tasty morsels of intellectual goodness and creative musings.
Faris Yakob’s Drop: